ASutliff Design Studio

2018 Telemundo Boston World Cup Truck Wrap


Art Director,


This is a special wrap I created for Telemundo Boston and their coverage of the 2018 FIFA World Cup. I wanted to capture the energy and excitement of World Cup Soccer while working within the strict style guide from FIFA. Using colors and logos approved by FIFA, and working with the interesting positive and negative shapes within the World Cup logo, I successfully created a compelling-exciting design that really stands out. It was well received and the artwork was requested by other stations in the television group for their World Cup vehicle wrap advertising.